Master in Strategic Marketing

Speak to an Advisor

Course Overview

Course Level


Course Duration

18 - 36 Months


Part Time

Learning Style


The Master in Strategic Marketing offers graduates a double qualification in global marketing skills, placing emphasis on career progression and a collaborative learning experience.

The online marketing programme teaches you how to successfully connect products to people across regions, countries and industries, placing you at the forefront of marketing and business. You will explore important strategic marketing practices, including the implementation, management and evaluation of marketing activities in both a national and international context.

During your studies, you will acquire key expertise. For example in:

  • In-depth Market Research;
  • Data Analysis;
  • Marketing Strategy;
  • Consumer Behaviour and Research.


You have the opportunity to specialise within one of four specific fields during the course of your Master.

  • Global Marketing: Global Marketing Management, Cross-Cultural Management, Project Management and Leadership.
  • Digital Marketing and Social Media: Digital Marketing Communications, Internet Marketing Management, Social Media Communications.
  • Sales Management: Customer Relationship Management, Strategic Sales Management, Advertising and Promotion Management.
  • Luxury Brand Management: Luxury Brand Management, Global Marketing Management, Public Relations Management.

Career Prospects

Graduates of the Master in Strategic Marketing work in a range of marketing management positions, and in all parts of the world.

  • Product Management
  • Market Research
  • Service Management

Learning Style

This programme is available remotely. Students typically take between 18 and 36 months to complete the programme.

Reach out to our course advisors - let's find the right course for you!

Course Details

Find out what you need to join the course, how it works and how it can take your career to the next level.

  • Entry Requirements

    An undergraduate degree in a relevant field.

    Reach out to our course advisors - let's find the right course for you!

Speak to an Advisor

An advisor will be in touch personally to assist you with the course or suggest better alternatives for your goals.

Get in Touch

Tell Us a Little Bit About You

Complete this form and a course advisor will be in touch to assist you personally

Something went wrong, Please try again!
Speak to an Advisor